Wednesday, January 09, 2008

For better investment commentary, read it out loud

Your investment commentary will pack more pop with a conversational tone. Individual investors will find it more intelligible and intriguing.

How do you know if your writing sounds conversational? Read it out loud.

When you read out loud, you'll also:
  • Discover typos that you might have overlooked
  • Become more aware of your writing's rhythm--The right rhythm can help keep your reader on track
_____________________________
Susan B. Weiner, CFA
Investment Writing
Writing that's an investment in your success

Check out my website at www.InvestmentWriting.com or sign up for my free monthly e-newsletter.

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