Tuesday, January 23, 2007

"The underrated power of the press release"

During the month of February, this blog will take a closer look at the power of public relations with guest blogger and PR expert Beth Chapman.

If you're with a small firm that has shunned PR until now, please read "The underrated power of the press release" by Paul McCord. His article explains how press releases can sometimes level the playing field between large and small companies.

Got questions about how press releases work for financial services firms? Visit this blog again in February, when Beth Chapman will answer your questions.


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